Herbalife international is a marketing company producing and selling dietary supplement, weight management products, sport nutrition and personal care product. It was founded in 1980 by Mark Hughes, and has a man power capacity of 8000 workers worldwide. The company has its headquarters in Los Angeles California and operates in over 94 countries through a channel of 3.2 million independent distributors. Herbalife Nutrition produces varieties of health products ranging from weight loss protein shakes and protein bar to tea, aloes and vitamins. The company also has a unique product called formula 1 protein shake, which as of 2005, was the company best-selling product accounting for nearly thirty percent of total sales.
Herbalife goes beyond just production and the marketing of its products but also making the world a better place through its philanthropic acts. Recently, Herbalife nutrition decided to help the American Red Cross with their donation of a unique product called herbal nutrition protein deluxe bars. This would be distributed to over 120 donation center throughout the United States. The blood donation center are all being managed by the American red cross. It is expected that Herbalife nutrition protein deluxe bars is the perfect supplement for volunteers who donate blood to the American red cross society. This helps them replace nutrition lost from blood donated. Along with this, Herbalife also encourages workers and individual distributors to donate blood at the nearest American Red Cross blood drive. The mobilization effort is quite encouraging and shows what should be done to help people in need. Herbalife has enlisted over 25,000 from just distributors and employees in Missouri, coupled with the volunteers to gather one of the most resourceful blood banks worldwide.
They recently announced a partnership with impact basketball for 2 years. This allows them rename the stadium and offer their product line to the players improving match fitness. The IMPACT Basketball Center now hosts professional basketball players and others looking to improve their skills as well as learning about nutrition.