Darius Fisher enjoys helping others repair their reputation. Fisher knows good people sometimes get caught up in bad press. They just need a little help dealing with the situation. In a shock, Fisher found himself and his own company in a reputation crisis at one point. In the Huffington Post, Fisher discussed the situation and how it was fixed.
Basically, an executive for the company did something that had nothing to do with Status Labs’ day-to-day operations. The company, however, was pulled into the controversy and had to deal with an exceptionally hostile press. The executive was removed from his position. Leadership changes were implemented.
Soon after, Fisher and staff went to work on repairing the company’s name. There were some bumps to deal with though. Part of the fallout of the media frenzy was the decision on the part of several employees to quit.
In response, Darius Fisher worked hard at establishing a company policy that is both inviting and friendly towards its employees. By creating a family-friendly (and even pet-friendly!) workplace, Fisher helps ensure employees are willing to remain with the company. Fisher knows that any and all companies can suffer unfair damage to a reputation. Employees can end up being made very nervous about such things and may choose to depart the office as a result. By making sure the office is always a positive venue for employees to work, the chances of turnover are lessened regardless of any external factors.
Internal communications was greatly improved. A company newsletter was published to keep employees knowledgeable about news related to the firm. A more informed staff is a more comfortable one.
Fisher also launched strategic partnerships with local businesses. A number of these partnerships focused on charitable work. By connecting Status Labs’ name to philanthropic endeavors, the name was rehabbed quite a bit.
Status Labs is doing well under the leadership of Fisher. He has been honored by PR Week Magazine for his expertise and success. Fisher is frequently a contributing write to many prestigious websites and publications. It is no wonder he was able to turn around the unfortunate mishap that befell Status Labs so quickly. Follow Darius on Twitter @fisherdarius to keep up with his news and events.